Creative campaigns, smart content.
I help brands use content & social to grow revenue, reach new audiences and tell their best stories.
As a senior content strategist and branding nerd, I’ve been fortunate enough to work with some pretty awesome organizations:
American Cancer Society
United Nations
Google
VICE
Postmates
UNESCO
World Food Programme
IBM
Qualcomm
Shell
Barbara Bush Foundation
The McCain Institute
Deloitte
Lowes
XPRIZE Foundation
Popular Science
ECOS
Smashmallow
Folds of Honor
ANA Airlines
Wondros
National Institutes of Health
Science, Inc
I’m offering free content strategy to those who need it. No strings attached.
Sign up for a free content chat.
What I do
I partner with brands and agencies to elevate content strategy and bring fresh thinking.
Content Strategy
A smart content strategy is the backbone of any marketing initiative. I help you identify the right concepts for the right channels, with a special focus on social and digital.
Creative Direction
I create content with amazing teams across the world, from shooters, editors and writers to designers, developers, influencers and creators. Together we can make some pretty awesome stuff.
Rollout Strategy
I help you identify the right channels and media mix to publish your content and reach your audience across paid and organic.
Past Clients *
Past Clients *
Past Clients * Past Clients *
I’ve led content strategy on all sorts of projects from social impact, wellness, tech, saas and finance to lifestyle, CPG, outdoor adventure, travel/hospitality, real estate and more. Here are a few examples.
Created the world's most ambitious TikTok campaign to launch a new laundry product. With ECOS and Rosewood Creative.
Launched a donation campaign to raise awareness and funds for Breast Cancer. With the American Cancer Society.
Designed a global writing competition that engaged over 1,400 writers from 74 countries. With Japan's largest airline, ANA Airways. Click to learn more.
Announced a major sustainability achievement for a global CPG company. Click to learn more.
Shot and styled a new look for a new kind of marshmallow. For Smashmallow.
Shot and directed the Azuñia Summer Cocktail video series. With Azuñia Tequila.
Created an app that reduces food waste while helping homeless people. With VICE and Postmates. Click to learn more.
Led social media strategy to promote an unmanned mission to the moon. With Google and XPRIZE. Click to learn more.
Launched a national sweepstakes that generated over 74,000 email leads at a $3 CPA. With ECOS.
Introduced a new tech startup in the outdoor space. With Rugged Creative and BookOutdoors. Click to learn more.
Led social media strategy for the AI for Good Global Summit in Geneva, Switzerland. With XPRIZE and the United Nations.
Team player, humble leader.
I lead with positivity and empathy, and consistently receive positive feedback for my leadership style.
“When I needed a partner to completely revamp the visual identity and consumer communications for ECOS, Ben was the right creative strategist for that journey. He engages the brand audience through authenticity and education, has a deep understanding of social channels and a strong drive for results.”
Victoria Celeste, VP Marketing @ ECOS
“Ben is an immensely talented brand builder. He’s exceptional at both strategic planning and creative execution – his innovative approach to building engaging brand content, his unmatched eye for visual design and his ability to truly embody our brand vision in all of his work make him one of the most valuable collaborators I’ve worked with. As if that weren’t enough, he was an absolute joy to work with. I’ll be chasing Ben down for the next opportunity to work together.”
Hogan Shrum, Founder @ A Little Bird
“Ben is a pleasure to work with and it’s been really fun collaborating with him on the content strategy and deliverables for our startup. His ideas are clever and thoughtful, and he never runs out of creative energy. Ben’s able to wear multiple hats and effectively drive forward several initiatives at once.”
Brian Nolan, CEO @ BookOutdoors